Chipotle has a well-loved history of providing customers with extremely low-cost burritos and bowls in honor of the frightening holiday of Halloween. While the majority of Americans celebrate Halloween by dressing up in costumes and eating excessive amounts of sweets, Chipotle has followed this tradition for many years.
This well-liked promotion will be made available at Chipotle restaurants once more in the year 2024, and this time it will be more extensive than it has ever been before.
It was revealed this week that Chipotle’s famous Boorito offer would be available on October 31 from three o’clock in the afternoon until the restaurant closes for the day. Chipotle is giving $6 entrées only to Rewards subscribers who visit a restaurant in their Halloween costumes during the Boorito event this year. In 2023, clients were needed to place their orders digitally using a promotional code in order to be eligible for the discount.
The starting price for a steak burrito bowl at my Chipotle in central New Jersey is now $11.25 (prices may change at different locations), which means that customers who take part in the offer have the opportunity to potentially save a few dollars on their purchases.
In addition, Chipotle is extending the Boorito bargain to locations in the United Kingdom and France for the very first time ever this year. Entrées will be available at a reduced price of £6 for people in the United Kingdom, while those in France will be required to pay €7. As of right now, Chipotle has twenty stores in the United Kingdom and six sites in France.
In Canada, where the Boorito promotion has been offered since 2009, participating customers will pay just $7 CAD for their entrées on Halloween.
On Halloween, several Chipotle restaurants in college cities in the United States will remain open until midnight in order to assist satisfy “Gen Z’s late-night cravings,” as stated by Chipotle. This is a last gift for fans. It is possible that the corporation is offering extra hours on October 31st for the second year in a row, maybe as a response to the mayhem that the Boorito event has produced in the past over the previous years.
Customers, for instance, voiced their dissatisfaction with the extremely lengthy wait times and inadequate staffing levels at restaurants during the 2021 promotion.
During the Halloween holiday, certain Chipotle restaurants in the states of California, Illinois, New York, Ohio, and Texas will be operating with longer hours. Those customers who are interested may visit the Chipotle website to get a comprehensive list of the restaurants that are participating in the college town promotion.
Chipotle’s Chief Brand Officer, Chris Brandt, said in a statement that the company is constantly seeking for new ways to improve its Halloween celebration. “As an annual tradition for our customers, we are always looking for ways to level up. “By extending hours for college campuses and expanding festivities across two continents over the first time, Boorito will be more ambitious than ever.”